Affiliate Compensation Disclosure Package – Michael Young

The FTC (U.S.Federal Trade Commission) has changed guidelines for the use of testimonials and endorsements for businesses advertising in the United States. New compensation disclosure guidelines will affect affiliate marketers. These guidelines have become effective on December 1, 2009.

In a nutshell, the new rules that go in effect reguire that advertisements showing testimonials by consumers must give results that “consumers can generally expect” for using the item. The “results not typical” disclaimer will no longer be acceptable. The new rules further state that advertisers must disclose “material connections” or compensation disclosures between the advertiser and endorsers.

These new guidelines are there to help protect the consumer. Even an innocent mistake by an internet marketer can be costly. To help you protect your online business, Michael Young, an Internet Lawyer and President of the Internet Attorneys Association LLC developed the Website Legal Forms Generator software program. Currently, the Affiliate Compensation Disclosure Package based on the new FTC guidelines is offered as a bonus in the Website Legal Forms Generator software. This bonus can be discontinued at anytime.

Protect yourself and protect your website. I use the products and liked them so much, I became an affiliate. Click here to learn more about the Affiliate Compensation Disclosure Package and Website Legal Forms Generator software.